ONLINE GOLF STORE MARKETING
BEFORE:
👉The Golf store spend around $100/day but they translated into a couple of sales
👉The average cost per sale was $450 which was super high.
👉The average sale value was $150.
AFTER:
We have noticed that after re-building the campaigns for the Golf Store, we can make necessary improvements to their website.
By doing that we were able to achieve around 60% purchase per month.
Also, we have noticed that the Cost Per Sale (CPS) is $250.
👉We kept the daily budget same as $100
👉We decreased the cost per sales from $450 to $48
👉We helped them in increasing the average sale value from $150 to $270
Achievements:
1. Amount Spent: $2.93K
2. Number Of Visitors: 4.75K
3. Average Sale Value: $270
4. Total Conversions: 61
5. Total Sale value: $16,470
6. ROI: 462%
What We did for them:
Money Keyword Selection and Optimization
Content Strategy For the landing pages and ad copies
Worked on Low quality keywords and negative keywords.
Improved the offers and user experience.
This case study shows the power of data-driven Golf Store Marketers who want to decrease the cost per sale and maximize the number of purchases on their golf e-commerce website.